Project Overview

We collaborated with the VCI team to deliver a significant upgrade to their website through the implementation of a custom Headless WordPress CMS. This transformative solution emphasised seamless content management, robust security, and effortless CRM system integration, ensuring an enhanced experience for both administrators and users alike. 

To achieve this, we began with detailed stakeholder workshops to build a deep understanding of their audience's needs and the organisation's goals. This collaborative process led to a completely new site structure and a refined sitemap, designed to guide users on intuitive journeys. We prioritised direct access to key areas such as 'Find a vet', 'Registration', and 'Veterinary supports', ensuring these critical calls-to-action were prominent. This new structure was then translated into functional design prototypes which were rigorously tested for both usability and accessibility, guaranteeing that every visitor can find the information and support they need with a minimum of fuss.